How to Sharpen your Brand in 6 Steps

by Matt Guiver

In a world where quality and service are often determined by fine margins, it is vital companies invest time, money and thought into creating an effective brand with a distinctive angle to represent their product(s) or service(s). Compiled below are 6 Steps to Sharpening your Brand that have proved to be very powerful and effective in aligning numerous business brands – allowing them to gain that all essential edge in the marketplace.

Increase Your Freedom By Saying "NO" More Often

by Francine Tone

Here's 5 ways to gracefully say "NO," still get promoted to the C-Suite, and create more freedom in your life.

Accountability is a Ticket to Freedom

by Francine Tone

We all face speed bumps in life. Some choices take away our energy and time. Some choices give us back our energy and time. Being accountable allows us to pick the later every time.

About Our Name

Yes, we know there's a difference between a lectern and a podium. A lectern is the stand upon which a speaker can hold their notes. It often holds the microphone. A podium is the platform. A stage.

Our name, Behind the Podium is meant to convey that there's a lot that happens backstage, before a speaker ever gets in front of an audience. Behind the Podium can give you, the reader, some insight about how a speaker got to the podium, and what they're doing behind the scenes.

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