April Masini, a relationship and etiquette expert, shared insights with Bustle on why dating apps are more effective than traditional dating sites. She explains that apps are faster, more efficient, and easier to use, allowing people to connect in small moments throughout their daily routines. Masini emphasizes that dating apps feel more natural and social, creating organic opportunities to meet others without the pressure of formal online dating platforms. Her advice frames modern dating as a more accessible, flexible, and human-centered experience, where connection is built through convenience, interaction, and real-world integration.