The success of every organisation depends on its ability to change faster than its operating environment. In today’s highly volatile world, the insanity of ‘doing the same thing and expecting different results’ can be restated as ‘doing the same thing and expecting the same results!’ Therefore, managers need to use innovative concepts founded on creative thinking to continuously create the future while consolidating the present. However, in today’s fast-paced world, traditional innovation is not enough. We need to innovate quickly, efficiently, and with less risk. Instead of unfocused thinking ‘outside the box’ we need to focus on defining a broader box to find new ways to attain specific objectives within specific timeframes. This article present insights into unleashing the inborn creativity lying mostly dormant within every manager and channelling it into an innovation process.
https://drive.google.com/open?id=0BxE6FQ9oO-0LVEhlRjBlSE5kZkk
